A Guide for Using Transition Words to Boost Your Content Quality

When creating SEO content, quality reigns supreme. Every aspect of SEO content writing, like keyword usage, clarity, links, images, needs to be defined by its quality. However, there is another lesser-known factor that impacts your SEO content quality. Since it influences your SEO content quality, you can be sure that it will also affect your ranking. Surprisingly, it is that factor that you may have never given much thought. 

We are talking about transition words. They come under the part of speech called 'link words.' Honestly, the English language would be pretty dull if there weren't any transition words to spruce up the sentences. When it comes to any content written to attract visitors, you need to make sure that it is readable and engaging. It is precisely what transition words enable you to do. 

These link words allow you to bring out the points in any piece of content and fulfill the SEO needs of that particular writing specimen. Using these words effectively is a lot harder for non-native speakers of the English language. But in this article, you will get to know all about using them rightly in your content.

Let's explore them in detail.

What Exactly Are Transition Words?

You must be familiar with the significance of writing content that flows logically and systematically. Well, transition words help you to achieve this logical flow in your writing. Consider them as a bridge. They allow you to create content wherein your ideas flow to bring a clear relationship between sentences, subjects, and concepts. These words can range from being singular like 'because', 'however', to phrases like 'without a doubt', 'on the other hand', 'as a result', and so on. 

Transition words dramatically boost the readability of sentences. It means that your audience will find it easier to comprehend your ideas and your message. Compare the two sentences given below, and you can find out the difference in their readability yourself. 

Example 1. 

I don't like badminton. I like to play cricket and football. 

I am not a fan of badminton. However, I can play cricket and football.

Example 2.

You can make use of tomatoes in almost every meal. They are perfect for making your curries tasty. 

You can make use of tomatoes in almost every meal. In particular, they can accentuate the flavor of your curries. 

Example 3. 

I pressed the snooze on the alarm this morning. I got late for work.

I pressed the snooze on the alarm this morning. As a result, I was late for work.

The transition words are written in italics in every example. You can see how they can convey the message more effectively. Suppose you compare the sentences having transition words with those without it. In that case, you might be able to notice the difference in readability and clarity quickly.

The Different Types of Transition Words

There are loads of such words in the English language. People often confuse one type of transition word for another and thus, render them irrelevant in their text. To become better at using them, it's recommended that you practice using them in your writing. 

The following are the major types of transition words.

Words used for adding more information 

There are several transition words that you can use to add more information to your text. These words are 

  • In addition
  • Another reason
  • First 
  • Second
  • First of all
  • And 
  • Besides that
  • Also
  • Moreover 

Let's explore some of these transition words with the help of examples.

  • Ashley is an extrovert. Also, she is skilled at connecting with new people.
  • Mary is my trainer at the gym. Besides that, she is also a very spontaneous and fun-loving individual. 

Words used for repeating information 

These words are used when you feel there is a need to repeat information as the reader might not get your point. Some words you can use for this purpose are:

  • In other words
  • In fact
  • To put it another way
  • To repeat

Let's explore some of these transition words with the help of examples.

  • SEO is the art of gaining organic traffic. In other words, it is a strategy for enhancing your brand presence online. 
  • The place is quite dangerous for you to travel on your bike. To repeat, I am warning you not to venture there.

Words used for comparing your ideas

You can use these words to put your point lucidly across to your audience. Examples of these include:

  • As in
  • Similarly
  • Likewise
  • As if
  • Compared to 
  • In comparison 

Let's see some of the examples.

  • Compared to the previous year when the winter was quite harsh, it has been slightly warm of late.
  • John loves to dine on noodles. In comparison, Samuel only consumes a single meal in a day.

Words that display contrast in sentences

Content creators can effectively use such words to showcase contrasting elements in their writing. They include:

  • In contrast
  • In spite of 
  • Nevertheless
  • However
  • Yet
  • Nonetheless
  • Though
  • Rather than

 Below are some examples of these words.

  • I cannot go to the party with you. Nevertheless, thanks for inviting me.
  • Though I consume green vegetables most days because they are good for my health, I don't really like their taste.

Words used for displaying relationships in time

These words demonstrate the time difference in your sentences. Examples include.

  • Meanwhile
  • Still 
  • Finally
  • Until
  • Even when 
  • Eventually
  • Then
  • In time
  • Now 
  • After
  • Sooner
  • Soon 
  • Beginning

Let's see them in examples.

  • Stacy still holds a record for being the fastest runner in her college. 
  • Finally, our sports team will take part in the regional competition this year.

Words for showing examples 

There are transition words used when you want to limit the examples you can provide or prepare the person for the examples you'd like to mention. These include:

  • To illustrate
  • For example
  • For instance 
  • Such as

Let's see some examples of them.

  • There are lots of different methods through which you can make your content more readable. For instance, write short and crisp sentences.
  • Not every single bird eats berries. For example, vultures eat the flesh of dead animals and humans.

Words that demonstrate cause, effect, and reason

Some of these words include 

  • Because of
  • Because
  • Hence
  • Since
  • Accordingly
  • Thus
  • So
  • As a result
  • As such
  • To these ends

Let's find some of them in examples.

  • COVID-19 can be fatal. Therefore, you should take all necessary precautions when you are going out.
  • She started walking fast because she felt that someone was following her. 

Words to assert your views

You can use certain words to indicate that you are confident about the facts you are giving. They include:

  • Of course
  • Without any doubt
  • Certainly
  • Undoubtedly
  • Conceding that
  • Naturally
  • Granted that
  • In fact
  • No doubt

Find them in sentences below.

  • Certainly, you can end the show with the national anthem.
  • Of course, you should carry an umbrella when you go outside. It is so cloudy today. 

Words for signaling the end of your content

Your readers need to gain a sense of closure when they read your content. These transition words help in attracting the audience's attention. They include:

  • As a result
  • Therefore
  • In conclusion
  • In short 
  • Finally
  • In a nutshell

The Significance of Transition Words for SEO

Transition words lift the overall quality and readability of your SEO content. When you create readable and informative articles about your products and services, more people can enjoy them. Further, they will share it, which will allow your website to gain more organic traffic. When visitors spend much time reading the content on your website, search engines consider it as important while determining your ranking. In simple words, transition words, by enhancing the readability of your pages, influence the number of visitors on your site. 

As a business owner, wouldn't you want to create content that engages your reader? Transition words help create that content and allow the passage of the message to your readers effortlessly. When writing content, ensure that at least 30 percent of the total words are transition words. Also, select your words wisely. Do not fill your articles with these words. Try to expand your vocabulary and use diverse transition words rather than only a few of them.


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